The death of Google Sidewiki
Jul 5th
“Technology improves, people’s needs change, some bets pay off and others don’t. So, as Larry previewed on our last earnings call, today we’re having a fall spring-clean at Google.”
This was the statement issued on the official Google blog.
The Google Sidewiki was an ambitious project, which aimed at providing ‘Google Toolbar’ users with the privilege to comment on any website. Which is further visible to all the other users. People looked at this as Google’s attempt to control their conversations. Sidewiki was even termed ‘a failure of empathy’. It wasn’t well approved by the users, nor by the pundits. That is sorrowful. Considering, Sidewiki only tried to enable global, shared annotations of web sites. This was potentially very powerful, as most sites have no means for leaving comments, feedback, or suggestions.
Over the recent years, Google has tried repeatedly to try and make the web a better place. So, they have decided to discontinue Sidewiki and focus instead on other higher-impact products. Along with Sidewiki, Google shut down a number of products. Merging others into existing products as features. Sidewiki authors have been given details about this closure already and they’ll have a number of months to download their content. And sent an email to all of its contributors including me. The mail read:
“Dear Sidewiki contributor - You are receiving this mail because you have contributed one or more entries to Sidewiki. We have decided to discontinue Sidewiki, so we want to make sure you have a chance to export your valuable contributions. If you wish to export your Sidewiki entries, you will need to do this before December 5, 2011, after which time we’ll be discontinuing support for Sidewiki and deleting all content.” - The Sidewiki team.
A lot of heart goes to Sidewiki and for its attempt to change the way people surf the Internet mutely on daily basis. Google has always been experimenting and promoting ideas. Never afraid to try big, bold things. And that is one thing that will not be changing. They will continue to take risks on interesting new technologies that supposedly have a lot of potential. But they should target their resources more effectively to support their effort of building world-changing, innovative products.
Social media optimization
Jul 6th
Social media optimization (SMO) is the process of optimizing your company’s social role on the web in order to increase business, boost sales, and enhance visibility, traffic, and overall web presence.
SMO differs from SEO in that the underlying goal of SMO is to generate company awareness and get traffic from channels other than search engines. SMO seeks to generate company success by stimulating a social buzz about your website through a variety of social media tools, services and platforms.
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e-commerce site optimization
Jun 29th
For any e-commerce site usability is most important factor to generate regular sales or increase those sales over time, if site is not easy to use it is difficult for site owner or business owner to take it’s business to next level. It is very important for online sellers to follow the simple usability guidelines, some search engine rules and to endure best practices for online stores.
Ease of usability is most important factor for any eCommerce shopping cart for the one who wants to improve over time and are serious about increasing online sales. Some small changes can increase usability of site from customers point of view. This article focuses on some factors that need to taken into account for any kind of ecommerce portal that can increase usability which in turn result in increase in visit to site and sales of product.
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digital advertising strategies
Jun 22nd
The market analyst reports that there were 10 billion social-networking and online-world accounts in 2010 and that ~4.5 billion of these are active. With this huge volume of people using social network you can think of how much number of people you can reach if you properly make use of this social networking sites and it’s power for advertising purpose.
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Mobile application development
Jun 14th
Mobile application development is a process in which a application software is developed for small hand held devices such as mobile phones, PDA’S, EDA. Mobile application comes pre-installed with such devices or user can download them from internet. Some mobile application require internet connection to run them or some application can run without internet connection.
The future for mobile application is very good since mobile phones are common in use in each day and number of smart phone users are increasing day by day. The various platform available for mobile application development are iPhone, Android, Blackberry, Windows Mobile and Symbian.
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Travel Portal
Jun 9th
Travel industry is one of fastest booming industry with over 800 million people traveling every year. And every one getting easy access to internet more and more people are using travel portals for booking their tours online. So it is advisable for people in travel industry to have travel portal or travel website.
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Forex website design and development
Jun 1st
Forex stands for foreign exchange. In forex trading market the only thing that is traded is money or currencies of different countries. Currencies of different countries have different value and these values always keeps on changing. So traders involved in forex trading get profit form this change in value’s.
There is no central location for forex trading, it is made up of different market all over world. Earlier due to lack of technology and very limited access to internet forex trading was possible for large financial institutions and banks. But now almost all people having access to internet more and more people are trying to get benefit for forex trading.
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Hotel website designing
May 25th
Due to huge popularity of internet and easy access to internet local business is getting global exposure. If your business is having a website then your business will not only have local but also global customer base. If you are hotel owner then having website giving all information about hotel will surely help to create global identity.
For example, if people in America wiling to take holiday in Brazil so they will be surely search for hotel and accommodation on internet. If you have properly optimized website then people will come across your site. That’s it got booking for your site.
Hotel website will have all information about hotel facilities, room specification which helps customer getting idea about hotel. You can also include hotel photos or any video’s so that customers will get idea about hotel facilities and interior themselves. As such, your operating costs would decrease since the need to hire employees and sending them out to various areas to promote your hotel is eliminated.
If your website is equipped with online reservation system, your guest will find this very convenient. These features make it possible for potential guests to avoid the hassle and costs of making reservations through personal appearance or calling through a telephone. They will then be more convinces to stay at your establishment.
Following are websites of some hotel owners who have expanded their hotel business beyond geographical limits.
E-commerce web development
May 15th
Internet and technology is becoming part of daily life in majority of people. This is the reason why the concept of e-commerce is becoming very popular now a days. E-commerce means business in electronic system and internet is most popular medium for that. So it is advisable for business owners having products or services to sell to have e-commerce website.
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